Got a question? You're in the right place.
This is our Gut Lovin’ Promise. It’s there to tell you that this product is packed with gut healthy fiber including prebiotics, always gluten free, milk free and use non-GMO ingredients.
Genius will always be gluten free – take a look at our ‘What is Gluten’ [insert article] article for more helpful information.
Fiber is known to improve gut health by supporting your bowel health and your microbiota. It does this by promoting movement through your digestive system, increasing stool bulk and by encouraging the beneficial bacteria in your gut. We pack our products with at least 6g of fiber per serve which means they are fabulously high in fiber.
This icon means that your product is bursting with prebiotic fiber which is a special form of dietary fiber that act as a food source for the good bacteria in your gut. Our prebiotic fiber is chicory root inulin, which is naturally occurring and contributes to normal gut function through more frequent bowel movements. We also bake with psyllium husk, seeds and bamboo fiber.
Many of our yummy products are milk free which means we don’t use milk as an ingredient, or any ingredients derived from milk.
This icon speaks for itself. Seeing this means you can be sure that your gluten free food contains natural sugars only.
We don’t use any artificial preservatives to make our products last longer.
All our bread and rolls with this icon are a source of Iron. Iron contributes to the normal function of the immune system.
We want to ensure that our gluten free breads are every bit as nutritious as wholegrain wheat breads and so when you see this icon, you know that our bread and rolls are enriched with a source of Calcium, Niacin, Iron, Riboflavin, Thiamine and Folic Acid.
Some of our range is vegan friendly and contain only plant based ingredients (such as vegetables, grains, and fruits).
All Genius product are made with non-GMO ingredients.
Products low in saturated fat have less than 1g saturated fat per RACC (recommended amount customarily consumer = 50g for Bread) and <15% calories from saturated fat, so where you see this icon it means that your product is healthily low in sat fats.
Omega-3 fatty acids are important fats that play several important roles in your body. We use flaxseed to provide omega 3 fatty acids and protein, fiber, it’s also a rich source of some vitamins and minerals.
The FODMAP Friendly logo is clear and easily recognizable. It indicates that a product has been tested to have appropriate levels of all the different types of FODMAPs (fructose, fructans, galacto-oligosaccharides, sorbitol, mannitol and lactose).
Gluten is a protein found in cereals such as wheat, rye and barley. When it's mixed with water gluten forms stretchy, sticky strands, a bit like chewing gum, that bind mixtures together and trap bubbles to form the light and airy consistency of bread and cakes. But, some guts just don’t like it! It can act as an irritant for some people and because it doesn’t provide any essential nutrients it doesn’t contribute to a healthy tum. This means that cooking without gluten requires different ingredients and methods.
But only foods that have been tested to less than 20 ppm are allowed to be labelled 'gluten-free', which means even those people who have a high sensitivity to gluten are able to enjoy them with confidence.
It's important to read food labels when starting on a gluten-free diet, as gluten can be found in the most unexpected places such as in soy sauce and cooking sauces.
All Genius foods are gluten free, and we’re also happy to say that all of our products are made without wheat in bakeries that do not handle any wheat containing ingredients.
You can find gluten in a helluva lot of foods in the grocery store, it’s bonkers! Now be prepared, gluten may even be in some of your favorites. The big 3 offenders wheat, barley and rye are often lurking in bread, pasta, pizza, cakes, cookies and breakfast cereals. You’ll often find many processed foods, such as soups, sauces and ready meals contain gluten too. Finding every food that contains it would stump Sherlock Holmes! Check out sausages and burgers. Why? Because breadcrumbs can be used to bulk out the meat – sneaky! So if you have a gluten check the packaging very carefully – your gut will thank you.
Lots! Obviously there’s the whole Genius range of mad delicious gluten free breads, rolls and wraps, head on over to the What We Make page for all the gluten free foods Genius bake. You’ll also be able to catch a glimpse of the not so subtle packaging.
There are masses of naturally gluten-free foods, like meat, fish, fruit, and vegetables to name but a few. Rice and potatoes in addition to a wide range of grains and pulses including lentils, buckwheat and quinoa (for the more adventurous bunch) are also naturally gluten free. With so many naturally gluten free foods and alternatives to choose from eating gluten free should not feel like a burden. Check out our Gut Lovin’ Recipes for some inspo on good food that’s also gluten free.
The ingredients we bake with are the real magic behind our products great taste and the reason they keep your gut happy.
We take great care in selecting the ingredients in each new gluten-free recipe we create. This is how we ensure that everything, from our Gut Lovin’ bread & rolls to our lovely Spicy Cinnamon loaf are delicious and gluten-free.
Great question, looking after your gut is one of the most important things you can do to improve your overall health & wellbeing. It’s highly personalised but improving your overall Gut Health is linked to improved mood (90% of serotonin produced in the gut!), nutrient absorption, vitamin production, appetite regulation, immunity, longer life expectancy… the list goes on!
Our breads and most of our baked goods are bursting with gut healthy fiber including prebiotics, high in fiber and always gluten free.
Fiber is a type of carbohydrate that cannot be digested by our bodies' enzymes. It is found in edible plant foods such as cereals, fruits, vegetables, dried peas, nuts, lentils and grains. Our delicious products are developed to be High in Fiber because of the fantastic array of plant-based ingredients in our recipes including Psyllium Husk, Seeds (including ground flaxseed) and Bamboo Fiber, to name a few.
There is a lot to say on this so please do take a look at our Fiber articles for more information.
Prebiotics are a special form of dietary fiber that act as a fertilizer for the good bacteria in your gut. Probiotics are the beneficial live bacteria found in your gut & in certain foods and supplements such as kefir, kombucha, kimchi, sauerkraut. Put simply, probiotics are the beneficial bacteria, prebiotics feed the good gut bacteria, helping your gut thrive! (Prebiotics are not alive and so are unharmed by baking).
Some Genius bakery items contain chicory root inulin, a naturally occurring prebiotic fiber that contributes to normal gut function through more frequent bowel movements (put simply, it helps you go a bit more often, which is a very good thing!).
Nope! All Genius foods are made with ingredients that are free from GMO.
Some recipes in our range contain palm oil. However, we are committed to using palm oil from sustainable sources. We also extend this policy to ingredients in our recipes that are derived from palm oil.
Our breads are made using rapeseed/canola oil – naturally low in saturated fat!
If you want to chat about our ingredients or anything else really, please do get in touch.
Our glorious range of freshly made breads and other goodies are baked using high fiber natural ingredients that smell, taste and feel every bit as good as traditional products. They are bursting with gut lovin’ greatness, try for yourself!
You should keep all Genius products in a cool, dry place and make sure to use them before the expiry date.
Want to keep some for later? Pop them in the freezer as soon as possible, and definitely before the expiry date.
The simple truth is that it costs a heck of a lot more to make a gluten free loaf than it does to make one form wheat. Wheat is a very common crop that’s readily available around the world. Our loaves often have over 20 ingredients to give the taste, texture and nutrition that we all love – and this can cost 2 to 3 times the amount of a gluten packed loaf.
Yes, all of our Genius breads, rolls and wraps are suitable for vegetarians
Some of our breads and rolls contain egg, but our wraps are suitable for vegans.
Nope! All of our Genius products are made without wheat.
Some of our products do contain gluten free yeast, but it will always be clear on the ingredient list. The yeast’s job is to convert sugar into carbon dioxide which bubbles through the mixture helping the bread to rise and create a wonderful, fluffy loaf.
Yes, some do, so best to check the ingredient list. As with lots of baking, eggs help things set, this helps give Genius bread the texture and crumb that we all love.
No, Genius breads, rolls and wraps are free from dairy.
Dairy is food we get from a cow; milk, cheese, butter, yogurt etc. (not beef, of course). So, eggs aren’t considered dairy or a derivative of dairy.
All Genius foods are made on sites that do not handle nuts. However, some of our ingredient suppliers are unable to guarantee that their sites are nut free.
We love hearing from you, why? To make sure we’re doing everything we can to bring you the best gut lovin’ gluten free foods possible. Positive or not so positive, just tell us, we really want to know.
Help us to help you - If you’re getting in touch because you’re not very happy with any Genius food we’re really sorry we’ve let you down, please tell us the best before date and batch details, and include a photo if you can. This extra information is really useful and helps us to make improvements.
If you’ve got a general question, why not take a look at the rest of our FAQ's as you might find what you’re looking for quick and easy.
If you’d like to get in touch please email firstname.lastname@example.org and we'll get back to you.
We look forward to speaking to you!
Genius Foods is committed to ensuring that your privacy is protected. Should we ask you to provide certain information by which you can be identified when using this website, then you can be assured that it will only be used in accordance with this privacy statement.
Genius Foods may change this policy from time to time by updating this page. You should check this page from time to time to ensure that you are happy with any changes. This policy is effective from 25th May 2018
We collect information about you when you subscribe to receive updates or offers from us or correspond with us about our products and services. We also collect information when you voluntarily complete customer surveys, provide feedback and participate in competitions. We may collect the following information:
As a valued customer we require this information about you to understand your needs and provide you with a better service, and in particular for the following reasons:
We respect your privacy and we will treat all personal information received from any visitor to our website as confidential. It will only be used for Genius Foods business purposes or, on our behalf, by third party agents selected by us and who have agreed to keep it confidential and who will only use it for Genius business purposes.
We will not distribute, sell or lease your personal information to third parties unless we have your permission or are required by law to do so. When you agree to receive our newsletter, we will give you the option to tick a box to give us consent to contact you by email with product information, offerings and promotions which we feel may be of interest to you. If you consent to be contacted, you will be added to our email database.
If you wish to be removed from our email database, you may instruct us to do so at any time by e-mailing us at email@example.com
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Overall, cookies help us provide you with a better website by enabling us to monitor which pages you find useful and which you do not. A cookie in no way gives us access to your computer or any information about you, other than the data you choose to share with us.
You can choose to accept or decline cookies. Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. However, this may prevent you from taking full advantage of the website.
You may request details of personal information which we hold about you and we may charge a small fee for this service. If you would like a copy of the information held on you please write to
Customer Care Department
Genius Foods Ltd
22 Northumberland Street, South West Lane
If you believe that any information we are holding on you is incorrect or incomplete, please write to or email us at firstname.lastname@example.org
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For the purpose of the EU General Data Protection Regulation, the data controller is Genius Foods, 22 Northumberland Street, South West Lane, EH3 6JD, registered under partnership number SC 344777.
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